Belfields New Mr Kings Range Is Ruling The Dessert Market

Profiteroles, Gateaux, Roulades, Eclairs, Sponges, Slices .... Whatever dessert you need Mr King's has the answer.

Belfield launched the Mr Kings range in 2009 with just 1 product, the cream slice. The product was so successful obtaining many listings and consumer sales that more products were immediately added to the range. Subsequent launches now take the total range to 14 with more exciting products in development.

The relationship that Belfield has with its supplying partners means that if a client requests a bespoke product or a variation on a theme these can be developed, tested and added to the range very quickly.

So, what is the secret to the success? Firstly the range is of good quality but with a price point that won't stretch the pocket. The recommended retail prices are from £1.00 to £2.99. Secondly Mr King's range is filling a gap in the market with a product that people want. The products are the ideal dessert to be eaten at any time with a price point that means they don't have to be saved for the weekend or special occasions.

For further information on these and Belfield's other product ranges, Tel 01706 694610 , email enquiries@belfield.co.uk.or visit www.belfield.co.uk